Once celebrated as the “Paris of the Middle East”, Beirut has changed today beyond recognition, and has a new title – one that is far less flattering: “Ugly Beirut”. All ties with the French culture have evaporated, except maybe for the French language that is quite common in the country. Will Beirut be able to regain its glorious days after being the victim of wars, recession and political turbulence?
Research and surveys have shown that men and women in their twenties, also dubbed as generation Y, have entrepreneurial minds and are very driven. A new trend in Beirut is emerging, with start-ups flourishing, and most of them launched by the younger generation. The newbies companies are effectively competing with long established ones. One evident question inevitably follows: How have these young entrepreneurs managed to inverse the business power hierarchy in Beirut in such little time? To what do they owe their success?